Zero to Five Hundred in Sixty Days

If you are in sales, have your own business or were wondering if anyone can create an income in this economy, please read the following.

It started as a referral. I needed someone to do some work in my yard. Jason came highly recommended. I called him and left a voice message.

Many times when I contact a business, this is where it ends. I never hear back from them. However, in a few hours, I received a return call from Jason. We set up a time for him to come and survey my yard.

He showed up early for the appointment. We walked the yard and he was easy to talk to. He listened intently to our requests and made notes. He asked questions and made great suggestions.

He named his price and his lead-time to come and do the work. We booked him immediately and asked what other services his company provided.

When we heard his story, I had to share it with you.

Jason chose to leave a large lawn care company after they converted to a company store and the rules changed. After taking some time off to vacation and see family, he began contemplating how he could support his family of five. He knew the lawn care business and enjoyed it.

He bought an aerator on Craig’s list for a bargain and with no customers he started his new venture. He sat down to write out a plan of action, crunch the numbers and set a lofty goal of one thousand customers for the aerating and seeding season. He put an ad on Craig’s list and set up a Facebook fan page.

He acquired his first customer around August 1st and I met him sixty days later.

With referrals from those first few customers and with an attitude to always over deliver on his promises, Jason had grown his customer base from zero to five hundred customers.

In the month of September, after he paid all of his help and expenses, he kept a five-figure income to support his family. And he is only half way to his goal of one thousand customers.

Jason did a lot of things right. Here is a summary.

• He called me back and showed up early for the appointment.
• He under promised and over delivered.
• His quality work and fair price is being rewarded with glowing testimonies and referrals.
• He knows how to sell. He listened, asked questions and made excellent suggestions to prove his expertise.
• He had excellent manners.
• The most important thing he did for his business was set a goal that he felt at the time was unattainable.
• He did what he said he would do when he said he would do it.

Jason is only half way to his goal of one thousand customers. I believe he will make it. Do you?

Have a great week!

Pierce

P.S. To contact Jason for work in the Nashville, TN area, go to his Facebook Fan Page by clicking here.